StumbleUpon’s Asher Blumberg gives a very good synopsis of achieving cross-platform consistency while delighting the user base and keeping them engaged.
While I get it – and he does have a point and also gives himself an out – I don’t think this is valid gospel. Yes, hamburger menus can lead to bloat. Yes, they don’t show you all your options all the time. But that’s also the essence of mobile design. You also can’t display (nor should you) all the options or content of a complex app in a tab bar at the bottom of the phone. Carefully curated, hamburger menus are a powerful tool. But like all power – it has to be used responsibly :grinning:
“One of the values of things I learned absolutely directly from Steve was the whole issue of focus. What we are focusing on: focus on product. I wish I could do a better job of communicating this truth here, which is when you really are focused on the product, that’s not a platitude. When that truly is your reason for coming into the studio, is just to try to make the very best product you can, when that is exclusive of everything else, it’s remarkable how insignificant or unimportant a lot of other stuff becomes.”
— Jonathan Ive
From this interview with the NY Times:
He also talks about the company’s culture of sense and understanding around design, development, and making.
Dan Olsen gives a good Google Ventures workshop on Lean Product Management.
- Understanding Customer Needs
- UX Design
- User Testing
If you’re interested in a deeper dive on Analytics, Alistair Croll – author of Lean Analytics – also did a GV workshop on that topic.
Mat Honan at Wired believes that iOS8 interactive notifications will be the next frontier of experience design, decentralizing the consumption of many information types and integrating app experiences more into the user’s device session. While I’m not convinced that it’s as big a revolution as third party apps, I do agree that this is a huge avenue of interface design that is ripe for exploration (and possibly abuse.)
Though mobile devices are outselling PCs these days, they’re not replacing the desktop experience—they’re extending it. People start a task on one device and pick it back up on another. This new behavior pattern requires a different kind of design thinking that’s focused on consistency, optimization for different contexts, and clear continuation of workflows.
This technology has amazing potential. It picks up automated mapping where google maps leaves off – at the front door.
In a medical context, imagine tapping into the power of this for facility mapping, which can drive rounds routing (satnav style), patient location, patient wayfinding workflow optimization for priority and location based routing of portable imaging equipment, etc.) Very much looking forward to